Friday Monday rant
An email I just received from Monday says, again: "And five times more out of every pound goes to charity than the National Lottery."
That's as good as a lie. And I think any jury would agree. Hope so.
The fact is that 28.5p per pound goes to 70 large charities in the first year (Monday's stated 30p really is a lie - how fun) rather than the National Lottery's 28p per pound going to thousands of mostly small non-profits.
And can people stop plumping up the feathers of Monday's MD Craig Freeman by calling him a social entrepreneur? Anyone who says, "There was no lottery here until 1994 so there was all this pent-up demand" is not a social entrepreneur. Social entrepreneurs work to help society, not to secure shares for the board worth £3.4m, share options worth a further £5.2m, or a £1m company bonus scheme and employee incentive plan.
Best overview is in The Guardian. More in the Indy. Even more at the Fundraising Technology blog.